Powell-Peralta
Cultivating Skateboarding History
Founded in 1978 by George Powell and Stacy Peralta, Powell-Peralta is a key influencer in skateboarding. Known for innovations like fiberglass and urethane wheels, and the legendary Bones Brigade, the brand faced industry shifts but revived with "Bones Brigade: An Autobiography" in 2012. Technologies like the Flight Deck and a legacy of iconic skate videos keep Powell-Peralta at the forefront of skateboarding culture.