Born in Burleigh Heads in 2003, Rhythm exists through a coastal lens, designing with intention for those who live close to the water and think beyond it. It’s a brand in motion, shaping the edge of coastal style while telling real stories for a global community of surfers, creatives, and freethinkers, connecting culture, place, and product in a way that feels lived in. With roots in the sea, an eye on what’s next, and a commitment to conscious evolution, Rhythm invites you off the worn path and into something more expressive, more considered, and more alive. This is Rhythm, the sound of change.

Ashbury has accomplished the feat of producing high-quality timeless action sports eyewear that looks great while remaining affordable. All their goggles feature a timeless aesthetic, with simple, no-fuss technology that leaves options for everyone. With a rich history in the sport, and a current team roster of heavy hitters, Ashbury stays true to the culture of snowboarding.

The FASE® Fast Entry System is a new and revolutionary binding technology system that redefines how you strap in. Built on the traditional two-strap ratchet design, FASE bindings add three intuitive technologies that make getting in and out faster and smoother than ever. No new tricks to learn. It feels just like your traditional bindings, only super-fast.

Early August of ’25 an easterly wave of low pressure pushes off the African coast into the Atlantic Basin. Over the next 48 hours, NOAA satellites watch that atmospheric disturbance form into Tropical Storm Erin; making her the first name-worthy system of the year. Erin gained speed just northeast of the Caribbean with winds jumping from 145 mph to 160 mph, officially gaining the designation of hurricane on the 15th. Ratcheting up in intensity from category 4 to category 5 within a 24 hour window, surfers across the Eastern Seaboard patiently looked through that window, knowing that after a relatively quiet start to the season it was about to get noisy.